Cultural Intelligence: Creating Connections With Multicultural Clients

As business owners, we can expect our community’s current focus on international trade to translate into an

increasing number of multicultural clients, staff and business partners. Are you ready to face the challenges -- and

reap the rewards -- of a global marketplace? In this session, we explore the basic principles of cultural intelligence and

how knowledge of culturally competent business practices can translate into increased productivity and profits.
 

Presenter - Lorena Parada-Valdés is the owner of The Language Bridge, a provider of foreign language and

cross-cultural services founded in Corpus Christi, Texas in October 2005.
 

Topic Overview

Culture – More than Just Geography

Cultural Intelligence – and Why It Matters

Your Cultural Intelligence Quotient

Culture and Business Practices

Developing “Cultural Smarts”